[Infographic] The State of B2B Inbound Marketing

by | Marketing Strategy

The facts don’t lie. Inbound marketing is working for B2B companies. These are the facts that your inbound marketing agency should tell you….if they’re cool.
Are you using inbound marketing to your advantage?

Key points:

  • 46% of B2B companies are using inbound marketing.
  • Social media has a 100% higher lead-to-close rate than outbound marketing.
  • Companies that excel at lead nurturing generate 50% more sales ready leads at 33% of the cost.


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