by SmarkLabs | Dec 5, 2014 | Marketing Strategy
Imagine opening your email to find several emails from companies selling you services that are completely irrelevant to your business. I’m sure it’s happened before. And it will certainly happen again.
Now remember how frustrated you were to have to go through and delete these irrelevant emails.
Don’t be like these annoying businesses.
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by SmarkLabs | Dec 4, 2014 | Marketing Strategy
You don’t have to be a hockey fan to know who Wayne Gretzky is aka “The Great One.” Wayne Gretzky set numerous records and inspired many of today’s athletes but his legacy was more than just a game, it was an attitude. Let’s translate some of these valuable lessons into a few sales prospecting tips. (more…)
by SmarkLabs | Dec 3, 2014 | Marketing Strategy
There are never enough hours in the day.
When your business has many different components to worry about—sales, marketing, content creation, managing social media accounts, and organizing company events, to name a few—it’s hard to find time for it all. And what’s usually the first job role to suffer from a lack of time? Social media management. (more…)
by SmarkLabs | Dec 2, 2014 | Marketing Strategy
Inbound marketing is all about generating remarkable content that rewards your audience. It tackles your persona’s pain points and tries to answer some of their most common questions.
This holiday season, we show you why we’re thankful for content marketing! (more…)
by SmarkLabs | Dec 1, 2014 | Marketing Strategy
Failure to structure the perfect comp plan for your sales reps could significantly handicap your company’s growth goals. However, a well-designed sales comp plan could be a huge asset to both your growth goals and your sales reps’ financial success. Here we discuss two important factors found in compensation plans for sales reps. (more…)
by SmarkLabs | Nov 24, 2014 | Marketing Strategy
You’re staring the end of Q4 in the face. While trying to finish the year strong, you are also focusing on the big picture ahead—your marketing strategy for 2015.
Has your team devised the master plan yet? Are you still waiting to see how this year finishes out before committing to next year?
There’s no more time to waste. January 1st will be here before we know it. Start crafting your perfect master marketing plan for 2015. Now. (more…)